Advanced Digital Marketing with Generative AI

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Breadcrumb Abstract Shape
Breadcrumb Abstract Shape

Advanced Digital Marketing with Generative AI is a comprehensive, industry-aligned program designed to take you from digital marketing fundamentals all the way to mastering AI-powered marketing strategies. Across 8 courses and 105+ hours of structured learning, you will gain hands-on skills in SEO, social media marketing, paid advertising, email campaigns, e-commerce, and content marketing — all integrated with the latest Generative AI tools and techniques.

This program is built for the modern marketing landscape where AI is not optional — it’s essential. You will learn to use AI tools like ChatGPT, Google Gemini, and other platforms to create content faster, run smarter ad campaigns, optimise for AI-powered search engines (GEO), and personalise marketing at scale. The program concludes with a real-world Capstone Project where you design and present a complete digital marketing strategy — giving you a portfolio-ready output that stands out to employers and clients.

Whether you are starting fresh or upgrading your existing skills, this program gives you everything you need to become a job-ready, AI-fluent digital marketer.

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What Will You Learn?
  • Understand the digital marketing landscape including social media, SEO, paid ads, email, and e-commerce
  • Plan, launch, and optimise Google Search and Meta (Facebook & Instagram) ad campaigns
  • Perform keyword research and apply on-page, off-page, and technical SEO strategies
  • Build and manage a brand presence across Instagram, Facebook, LinkedIn, X, and TikTok
  • Create and automate personalised email marketing campaigns
  • Develop and execute a complete e-commerce marketing strategy
  • Use Generative AI tools to create content, write ad copy, and automate marketing tasks
  • Write effective prompts using prompt engineering techniques for marketing use cases
  • Optimise content for AI-powered search engines using Generative Engine Optimization (GEO)
  • Analyse campaign performance using data and make informed, data-driven decisions
  • Design a full digital marketing strategy from scratch as a portfolio-worthy Capstone Project

Material Includes

  • Video lectures across all 8 courses
  • Readings and study guides for each module
  • Hands-on assignments and practice exercises
  • Graded quizzes to test your understanding
  • Discussion prompts for peer learning
  • AI tool walkthroughs and live demonstrations
  • Campaign templates for ads, email, and social media
  • Content planning and editorial calendar templates
  • Keyword research and SEO audit worksheets
  • Email sequence and automation workflow guides
  • E-commerce product listing frameworks
  • Prompt engineering cheat sheets for marketing use cases
  • Capstone Project brief and submission guidelines
  • Certificate of completion upon finishing the program

Requirements

  • No prior digital marketing or technical experience required — this program starts from scratch
  • A laptop or desktop computer with a stable internet connection
  • A smartphone is helpful for practising social media content creation
  • Free accounts on Google, Meta (Facebook/Instagram), and LinkedIn for hands-on practice
  • Free AI tool access — ChatGPT (free tier) or Google Gemini for AI modules
  • A basic understanding of how to use a web browser and email
  • Willingness to complete hands-on assignments and the final Capstone Project
  • Dedicate at least 8 to 10 hours per week to complete the program comfortably
  • All tools and platforms used in this program have free versions — no paid software required

Audience

  • Beginners who want to start a career in digital marketing with zero prior experience
  • Business owners and entrepreneurs who want to market their brand, products, or services online
  • Working professionals looking to upskill or switch careers into digital marketing
  • Freelancers who want to offer digital marketing services to clients
  • Content creators and influencers who want to grow and monetise their online presence
  • Marketing students who want practical, job-ready skills alongside their academic studies
  • Anyone who wants to understand and use AI tools to stay competitive in the modern marketing world

Course Content

Introduction of Digital Marketing

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Course Includes:

  • Price:
    Original price was: ₹25,000.00.Current price is: ₹15,000.00.
  • Instructor:Dream With Data
  • Lessons:0
  • Students:1
  • Level:All Levels
₹15,000.00 ₹25,000.00

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