Advanced Digital Marketing with Generative AI

Breadcrumb Abstract Shape
Breadcrumb Abstract Shape
Breadcrumb Abstract Shape

Advanced Digital Marketing with Generative AI is a comprehensive, industry-aligned program designed to take you from digital marketing fundamentals all the way to mastering AI-powered marketing strategies. Across 8 courses and 105+ hours of structured learning, you will gain hands-on skills in SEO, social media marketing, paid advertising, email campaigns, e-commerce, and content marketing — all integrated with the latest Generative AI tools and techniques.

This program is built for the modern marketing landscape where AI is not optional — it’s essential. You will learn to use AI tools like ChatGPT, Google Gemini, and other platforms to create content faster, run smarter ad campaigns, optimise for AI-powered search engines (GEO), and personalise marketing at scale. The program concludes with a real-world Capstone Project where you design and present a complete digital marketing strategy — giving you a portfolio-ready output that stands out to employers and clients.

Whether you are starting fresh or upgrading your existing skills, this program gives you everything you need to become a job-ready, AI-fluent digital marketer.

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What Will You Learn?
  • Understand the digital marketing landscape including social media, SEO, paid ads, email, and e-commerce
  • Plan, launch, and optimise Google Search and Meta (Facebook & Instagram) ad campaigns
  • Perform keyword research and apply on-page, off-page, and technical SEO strategies
  • Build and manage a brand presence across Instagram, Facebook, LinkedIn, X, and TikTok
  • Create and automate personalised email marketing campaigns
  • Develop and execute a complete e-commerce marketing strategy
  • Use Generative AI tools to create content, write ad copy, and automate marketing tasks
  • Write effective prompts using prompt engineering techniques for marketing use cases
  • Optimise content for AI-powered search engines using Generative Engine Optimization (GEO)
  • Analyse campaign performance using data and make informed, data-driven decisions
  • Design a full digital marketing strategy from scratch as a portfolio-worthy Capstone Project

Material Includes

  • Video lectures across all 8 courses
  • Readings and study guides for each module
  • Hands-on assignments and practice exercises
  • Graded quizzes to test your understanding
  • Discussion prompts for peer learning
  • AI tool walkthroughs and live demonstrations
  • Campaign templates for ads, email, and social media
  • Content planning and editorial calendar templates
  • Keyword research and SEO audit worksheets
  • Email sequence and automation workflow guides
  • E-commerce product listing frameworks
  • Prompt engineering cheat sheets for marketing use cases
  • Capstone Project brief and submission guidelines
  • Certificate of completion upon finishing the program

Requirements

  • No prior digital marketing or technical experience required — this program starts from scratch
  • A laptop or desktop computer with a stable internet connection
  • A smartphone is helpful for practising social media content creation
  • Free accounts on Google, Meta (Facebook/Instagram), and LinkedIn for hands-on practice
  • Free AI tool access — ChatGPT (free tier) or Google Gemini for AI modules
  • A basic understanding of how to use a web browser and email
  • Willingness to complete hands-on assignments and the final Capstone Project
  • Dedicate at least 8 to 10 hours per week to complete the program comfortably
  • All tools and platforms used in this program have free versions — no paid software required

Audience

  • Beginners who want to start a career in digital marketing with zero prior experience
  • Business owners and entrepreneurs who want to market their brand, products, or services online
  • Working professionals looking to upskill or switch careers into digital marketing
  • Freelancers who want to offer digital marketing services to clients
  • Content creators and influencers who want to grow and monetise their online presence
  • Marketing students who want practical, job-ready skills alongside their academic studies
  • Anyone who wants to understand and use AI tools to stay competitive in the modern marketing world

Course Content

Introduction of Digital Marketing

  • Introduction of Digital Marketing
    05:25
  • 2-Course_Introduction-
    03:39
  • Expert_Viewpoints
    03:17
  • Introduction_to_Digital_Marketing
    06:26
  • Expert_Viewpoints_Why_Digital_Marketing_Is_So_Important_Today
    02:54
  • Digital_Marketing_versus_Traditional_Marketing
    05:52
  • Key_Digital_Marketing_Channels
    06:39
  • Digital_Marketing_Analytic
    07:12
  • NOTES

Digital Strategy

Tags

Student Ratings & Reviews

5.0
Total 2 Ratings
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TK
Trisha Kuldip Patil
2 months ago
I have successfully completed the 6-month Digital Marketing Course. The training was practical, industry-focused, and easy to understand. I gained hands-on experience in SEO, Social Media Marketing, Google Ads, Meta Ads, Content Marketing, Email Marketing, and other digital marketing tools.
The trainers provided excellent guidance throughout the course, and the placement support was very helpful. This program has improved my skills, confidence, and career opportunities.
I highly recommend the Digital Marketing Course at Firsttopper to anyone looking to build a successful career in digital marketing.
TP
Trisha Patil
2 months ago
Excellent e-learning program with practical Digital Marketing + Gen AI training. Every module includes quizzes, assignments, and exams, helping build real-world skills. Highly recommended for beginners and professionals looking to become job-ready.

Course Includes:

  • Price:
    Original price was: ₹25,000.00.Current price is: ₹15,000.00.
  • Instructor:Dream With Data
  • Lessons:23
  • Students:2
  • Level:All Levels
₹15,000.00 ₹25,000.00

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